Old man on the street
Old man on the street
Writing a letter
Boy writing a letter
Girls on their mobiles
Girls on their mobiles
Photographing an event
Photographing an event
Girl with laptop
Girl with laptop
Man on phone
Man on phone
Clothing on a rail
Clothing on a rail
Shopping at a market
Shopping at a market
Girl on phone
Girl on phone
Market Seller
Market Seller
People at a station
People at a station
Busy street
Busy street
Earth from space
Earth from space
Man on Laptop
Man on laptop
Man on mobile
Man on mobile
Man on laptop
Man on laptop
Construction workers
Construction workers
Girls on mobiles
Girls on mobiles
Kids on mobiles
Kids on mobiles
Girls on mobiles
Girls on mobiles
Man in a hat
Man in a hat
British postbox
British postbox
Cartwheel on a beach
Cartwheel on a beach
Woman on a phone
Woman on a phone
Monopoly board
Monopoly board
Woman
Woman
People in office
People in office
Video recording
Video recording
Men talking
Men talking
Woman
Woman
On a tablet
On a tablet
People
People
Woman on bench
Woman on bench
Man waiting for train
Man waiting for train
Something
Something
Woman
Woman
Busy street
Busy street
JMS Connect
JMS Connect
JMS Innov8
JMS Innov8
JMS Inspire
JMS Inspire
JMS Shout
JMS Shout
JMS SEO Thermostat
JMS SEO Thermostat

Video Marketing Training

Engage your customers with movies

The power of video has been proven over the years, its ability to enthral audiences, to provoke emotion and encourage action, makes it an excellent sales and marketing tool.

Video marketing is normally the quickest method to drive traffic to your website and engage your audience. It has been proven that a well-optimised video is 53 times more likely to appear on Google front page than text (Forrester 2010).

The value of video marketing is can be seen to:

  • Improve user engagement
  • Increase brand awareness
  • Enhance search engine optimisation (SEO)

One of the most valuable video marketing channels currently is YouTube – the social, video-sharing network. Our video marketing training explores YouTube marketing and more general video marketing techniques.

The video marketing course

You will be taught the following:

  • How video can be utilised for business
  • What video platform should I use
  • How to set up a YouTube account
  • How to create engaging video content
  • How to optimise your video for search engines
  • How to measure success

The video marketing course looks at YouTube (and other video sharing sites), and the video marketing techniques.

YouTube for your video marketing:

  • Effective YouTube marketing basics
  • Key sections of the YouTube site
  • How to make great videos that users want to watch
  • Optimise your videos for search
  • Create a call to action that drives sales
  • Promote your videos on YouTube and other sites
  • Track your video marketing effectiveness with YouTube Insights

Video marketing techniques for your business:

  • Exploring business video marketing
  • Hosting your videos for maximum impact
  • Writing a video script
  • Video production hardware and software
  • Editing your video for maximum impact
  • Filming and producing video
  • Using video to drive traffic to your website

Contact Jack Marketing Solutions today to book your video marketing training course – call us on +44 (0)203 397 3557.

 


Glossary: AdWords for Video, Analytics, Audience, BT, Blip.TV, Campaign, Digital Footprint, Digital Marketing, DRTV, Dual Screen, Google AdWords, IPTV, Linear Video Ad, Multi-Screen Ad Campaign, Native Video Ad, PPV, ROI, ROMI, SEO, SEM, Second Screen, Second Screen App, STR, Social TV, Social TV Ad Targeting, Social TV App, Video Ad, Video E-mail, Video Engagement, Video Fingerprinting, Video Marketing, VoD, Video Seeing, Vine, Viral Video Ad, Vlog, VTA, VTC, YouTube, YouTube Algorithm, YouTube Channel, YouTube Subscriber, YouTube View Buys

Internet of Manufacturing
  Tue 6th Mar/2018
    3:00 pm - 11:30 pm